Jamie Graham
CREATIVE DIRECTOR
COPYWRITER
Introduction
Thanks for visiting.
For an overview of my work, take a look at the Showreel.
For a deeper dive, watch the FootJoy & Southern Comfort Case Histories.
More TV and print are grouped by brand.
You can reach me at jamie@jamiegraham.biz or 857 225 2535.
Click here for my resumé.
Highlights
Click the images below to jump through portfolio sections.
Portfolio
FootJoy TV
Leadership
Locker Room
Hot Dog
Driving Ernie
Water Hazard
One on One Vijay
Big Check
Ian’s Closet
Zach’s Garage
Twist
home.
Interactive/Digital/Nontrad/New Media
FJ SYNR-G Teaser Rich media
Click to play
http://www.footjoy.com/synrg/ (View comp)
Competitors Adidas launched a new shoe 3 months before FJ’s would be ready. We made a teaser vid which runs on the appropriate golf sites sending people to the "Countdown" landing page.FJ Reel-Fit Micro-site
Click to launch site http://www.footjoy.com/reelfit/
A completely new golf shoe concept - a laceless dial-a-fit system.
FJ DryJoys Flextability Micro-site
Click to launch site http://www.footjoy.com/dryjoys/
Featuring the ‘Flextability’ (Flexibility+stability) concept we launched DryJoys with across all channels.
FJ MyJoys
Click to launch site http://www.footjoy.com/myjoys/
This 'design-your-own-golf-shoe' concept launched a while back but only recently started advertising.
Subsequent response has been incredible.
SoCo "Start The Music Up" NoLa project
Click to play
Long story combining New Orleans (where SoCo was born,) SoCo’s Music heritage, & Hurricane Katrina; We came up with a grass roots effort to raise money for displaced NoLa musicians, made videos, CD’s and parked it on the SoCo site.
SoCo branded on premise concepts
Click to play
Three concepts our R&D lab come up with to make the SoCo ‘Experience’ in bars/clubs stand out -and be cool.
(The full-up ‘SoCo-izer’ One Show submission can be seen at the end of the SoCo case history section of this site.)
home.
About
This is me a few months ago on Stinson Beach in Marin Co.
My wife Francesca -or maybe my daughter Lucie, a sophomore at NYU- took the picture.
I was born in London, and moved over here in 1976. We live outside Boston. I enjoy playing golf,
going to the movies, listening to music, reading, eating, drinking and being merry.
home.